Why Is Home Staging So Important?

Congratulations, you’ve decided to move! So, what’s next? You’ll find yourself with many questions as you begin the process of preparing your home to sell. What needs to be updated? What do I need to get rid of? What’s the best use of my time and money? This can all be overwhelming, with so many things to do and so little time to do them. The good news is home staging can help!

 Photo by Full Bloom Home Staging

Photo by Full Bloom Home Staging

A big challenge homeowners face is being able to view their home objectively. You’ve created a space filled with love, memories and all your favorite things. Sometimes it’s hard to imagine changing or rearranging anything! It’s great just the way it is, right? Not necessarily... Although you may find a few potential buyers that share your love for the bold red paint in your living room, chances are the majority of people may be distracted by this while viewing your home.

  Photo by: Full Bloom Home Staging

Photo by: Full Bloom Home Staging

It can be difficult to emotionally detach from your home during the selling process. I find shifting your mindset and thinking of your house as more of a “product” rather than your home can really help. Try asking yourself "How can I make this space look bigger and brighter? What can I do to make it appeal to the most amount of people? How can I sell this place quickly so I can start settling into my new home?"

  Photo by Full Bloom Home Staging

Photo by Full Bloom Home Staging

So what can you do to make this preparation process easier? Utilizing the home staging services is a great way to start! A home stager can help by looking at your home through the eyes of a buyer and offer the unbiased point of view needed to effectively prepare your house to sell. Often times, you already have the pieces you need to transform your home into a warmer, more inviting space. By optimizing your existing resources, along with suggesting additional elements and updates only where they’ll create the greatest impact, staging can help bring your home's selling potential to the next level.

Photo by Full Bloom Home Staging

According to the National Association of REALTORS® 2015 Profile of Home Staging Report:

  • 81% of buyers find it easier to visualize a property as their future home when it's been staged
  • 52% of buyers are willing to offer more money for a staged home compared to similar homes on the market 
  • 46% of buyers are more willing to walk through a home they viewed online that's been staged
 Photo by Full Bloom Home Staging

Photo by Full Bloom Home Staging

I know the idea of putting money into something you’re trying to make money from can be difficult, but trust that the relatively small investment in home staging and updates can result in high returns by minimizing the time your home is on the market and maximizing offer potential. How great would it be to put your house on market, only have a few showings, and start receiving offers right away? By utilizing the advice of a home stager, your home will make the strong first impression potential buyers are looking for these days!


Written by Amanda Elmgren, Lead Designer of Full Bloom Home Staging